Mission & Vision
Products
Mission & Vision
eDrive All
Our mission
We focus on the development, production, and sales of smart electric drive systems to establish ourselves as a leading company in eMobility and to globally promote greener drive system applications. We want to ensure accessibility and affordability for all people and vehicles.
eDrive Solution Expert.
Our vision
Become the World’s leading eDrive Solution Expert. Since 2011, we have been dedicated to the research and development, production, and sales of drive units for eBikes, eMotorcycles, robot motors, and control systems. Our goal is to provide riders with the best eRide experience possible and support our customers with their own identity and strengths. We research and develop new products and technologies, collaborate with brands to tailor solutions to their needs, and provide a full service. This has been our company mindset since our very beginning.
Our company values
Customer First
Win-win Cooperation
Continuous Innovation
Team Work
Commit & Perform
Integrity & Passion
We think globally and act locally.
Our company has rapidly grown into a global player in the micro eMobility industry. Headquartered in Shanghai, China, we operate three production bases in China, located in Jiangsu, Tianjin, and Anhui, enabling us to efficiently manufacture our cutting-edge products. Our commitment to global expansion led us to establish a production base in Vietnam in 2023, further strengthening our manufacturing capabilities.
We have established a production base and service center in Hungary enabling us to better serve our customers. Our overseas office in the Netherlands facilitates seamless communications and support for our European operations. To ensure comprehensive customer satisfaction, we have strategically placed service stations in key locations worldwide, including Italy, France, Japan and USA. More stations will open soon.
2011
Ananda was founded and focused on micro eMobility.
2013
Ananda B.V established in The Netherlands.
2014
First geared drive hub motor for eBike delivered to Europe.
2016
Ananda’s Jiangsu factory started mass production.
2017
First mid motor was delivered to Europe.
2020
Ananda new headquarters opened in Shanghai.
2021
Ananda’s Hungary Service Center started to operate.
2023
Ananda’s Vietnam factory and USA entity were registered. We started to operate Italy, France, USA & Japan service stations.
Jiangsu
Covering 36,000m2, with one production unit dedicated to the international eBikes systems market and another production unit focused on the domestic eMoped systems market.
Tianjin
Spanning 10,000m2, primarily serving the northern China domestic market for eMoped and eMoto systems.
Anhui
Spanning 10,000m2, primarily serving Chinese domestic market for eMoped systems.
Hungary
Spanning 10,000m2, serves as a storage and service center for Europe.
Vietnam
Opened in 2023, this cutting-edge facility is fully dedicated to serving the US and EU markets.
Ananda is one of the only companies able to manufacture in-house our main products of drive hub motors, gear drive hub motors and mid-motors, but also controllers, sensors, and HMIs for comprehensive eDrive systems. This includes electro-magnetic design and simulation, mechanical design, control systems and algorithms, controller hardware, controller software, and systematic reliability. Furthermore, we are one of the few eBike components companies in China that has our own Surface Mount Technology (SMT) line for Printed Circuit Board Assembly (PCBA).
In order to support our eDrive customers’ most ambitious projects, we own a wealth of industrial resources, including 11 motor production lines, 2 controller production lines, 2 display production lines, 1 SMT (Surface Mount Technology) production line, and more than 200 automated machines. Equipped with 2 reflow soldering lines, and over 70 automatic coil winding machines, our facility ensures efficient and precise manufacturing of electronic components. Our dedicated team of more than 900 employees worldwide run operations smoothly to deliver excellence in every aspect of our activities. ANANDA Company Presentation – 04 Our Factories
10,000,000
Motors
2,000,000
Controllers
1,500,000
Displays
Our manufacturing circle encompasses design, testing, purchasing, production, quality control, packaging, warehousing & logistics, and aftersales service to ensure a seamless product journey. Our company maintains authority over every stage of the production process, ensuring quality, efficiency, cost control and adherence to standards. Through bulk purchasing, we actively manage and minimize expenses associated with production, in order to to maintain profitability and competitiveness in the market.
Before we bring our products to market, they go through rigorous testing, both in fully equipped laboratories and in the field. Our facilities are equipped with high quality control measures and intensive testing protocols, including low-temperature tests, ESD tests, temperature rise tests, vibration tests, load shock tests, mechanical shock tests, constant temperature and humidity tests, high-temperature tests, performance tests, torque tests, and salt spray tests
Final Quality Control (FQC) involves inspecting finished products to ensure they meet required quality standards before shipment to customers. This includes visual inspections, functional tests, and other quality checks to identify any defects or issues. Outgoing Quality Control (OQC) refers to checking product quality during shipment preparation. This includes verifying intact packaging, correct components, and adherence to specifications. All our products are carefully labeled, including barcodes compatible with any EPR system, making all components easily trackable.
Our products boast prestigious certifications including RoHS, EN15194:2017, and UL2849:2022, ensuring they are free from hazardous substances, compliant with European or US road safety regulations, and rigorously tested for safety. For all our products we make sure that they are compliant according to applicable regulations. We do this in collaboration with renowned institutes like TUV.
All products are certified for material safety.
Our systems have been fully certified to comply with EN15194:2017 standards.
Certification for the US market.
We work with TÜV (Technischer Überwachungsverein) for product testing and certification. TÜV is a renowned international provider of testing, inspection and certification services, particularly in the areas of safety, quality and sustainability. Partnering with TÜV labs ensures our products meet the highest safety and quality standards, giving customers peace of mind and boosting our brand’s credibility in the market. This partnership not only ensures regulatory compliance but also instills confidence in our customers, showcasing our dedication to delivering reliable high quality solutions.
Technology
With our know-how and deep understanding of products, coupled with the dedication of our engineers and their creative ideas, we are setting new standards in technology and design for eDrive systems.
100
People in the R&D team in our Shanghai headquarters.
108
Invention patents.
Our Open Eco System (OES) is a framework that promotes openness, interoperability, and collaboration among the different hardware and software components we use. We create ecosystems where various devices, applications and services can seamlessly communicate and work together. Our Open Eco System includes :
The use of standardized communication protocols that allow different devices and systems to exchange data and commands effectively.
We ensure seamless integration of various devices, applications and services into a unified ecosystem, enabling them to work together cohesively to deliver enhanced functionality and user experience. (Diagnostic tool / Clouding / Apps / Portal / APIs, IoT / BLE / ANT+).
We ensure compatibility between hardware and software components so our consumers have the flexibility to mix and match various products without facing compatibility issues. This interoperability is crucial for creating diverse ecosystems where customers can choose the best solutions for their specific needs.
Our system is compliant with European Union regulations and standards for data privacy and security. We ensure that data collected and processed within the ecosystem adheres to GDPR (General Data Protection Regulation) requirements and other relevant regulations, safeguarding user privacy and promoting trust among consumers.
Leveraging our R&D capability, Ananda offers customisation. We customize our products to match your industrial needs and product design, ultimately enhancing your brand value.
We are a system provider capable of customizing eDrive systems for domestic and global customers. We tailor solutions to fit our customers’ specific needs and requests.
Innovative R&D
Hungarian factory
Székesfehérvár, Hungary
By establishing our own factory in Europe, (Hungary), we provide strategic advantages to our European customers in terms of cost efficiency, market responsiveness, regulatory compliance, customization, and brand perception.
Netherlands office
Arnhem, The Netherlands
Our sales and marketing office in Arnhem ensures quick responses to our partners, enabling us to engage with and serve them locally. This office serves as a gateway to the European Union, providing easy access to a large and diverse market of e-bike consumers.
Service stations
France (Lyon), Italy (Cassola), USA (Walnut city, California), Japan (Osaka) Coming soon : Germany, Spain, UK
In case of issues, we ensure our customers have quick solutions through our network of local partners that support our service stations and speed up the service process worldwide.